RFID技术行业领导者

The Leader of RFID technology Industry

The current status of the RFID industry, the dilemma and future trend

(1) Logistics and retail fields
The field of logistics and retail industry can be described as the starting point of RFID technology. As early as 2003, Metro, the largest retailer in Germany, had used RFID technology to track and manage product circulation. And Wal -Mart, the United States is currently one of the most skilled retail companies that use RFID technology to manage products. According to the retail analyst of Sanford C. Bernstein, through the use of RFID technology, Wal -Mart can save $ 8.35 billion each year, most of which are because they do not Labor costs saved by you need to check the barcodes of purchases manually. "Studies have shown that the efficiency of malls or large supermarkets using RFID technology or large supermarkets is 63%higher than ordinary." Said Vice President of Wal -Mart and the director of information, Lingda Dilman.
Because of the high cost, there are fewer companies using RFID technology in large -scale domestic RFID technology. Haier Group set up an RFID technology platform at its newly built 7,200 square meters full self -flow centers, which reduced Haier Group not only to 200,000 square meters of warehouses, but also reducing the stagnant materials by 90%. Operating cost.
With the increasingly perfect RFID technology, the scale of demand in the field of logistics and supply chain will expand. The ultimate goal of RFID is to track a single product. At that time, the demand for electronic labels will be measured by astronomical numbers.
(2) Food safety field
In recent years, domestic food safety has been one of the major issues of people's livelihood. Food safety such as milk powder and edible oil has changed the color of the Chinese people. In recent months, the fake mutton incident has also set off a storm in various places. Food safety has gradually become one of the factors that affect social stability.
Using RFID technology can effectively track the problem of food food. By labeling products and food, tracking the whole process of production, transportation, and circulation can effectively alleviate the dilemma of food safety. Consumers and food inspection personnel only need to read and write electronic labels at the designated reader to learn about the source of food, processing process and other information, and trace it directly back to the source manufacturer of food.
Taking animal husbandry food as an example, the National Gold Card Project RFID pilot project "Livestock Connect" system will officially push to the whole country after the operation of Sichuan. Epidemic prevention and quality inspection departments can supervise the whole process of pig breeds and breeding, epidemic prevention, and quarantine through this system.
(3) Highway charging system
As the China highway network has gradually established and the amount of domestic car ownership is continuously increased, the charging speed of the staff in the crowded roads, especially the highway charging levels in and out of the urban area, greatly affects the smoothness of traffic.
Many foreign highway charges have achieved non -parking charges. The non -parking charging system uses an electronic charging system that uses RFID technology to solve the road congestion caused by parking charges. From the vehicle pass, read the electronic label of the vehicle, and deduct the payable fee from the customer's account after checking the correctness. The whole process is less than a second. At the same time, because the toll system only requires a radio frequency card, reader, induction ring, database and other system units that can form a simple non -parking charging system, and does not need to operate manually, not only reduces the purchase cost of hardware and software, but also reduces labor costs.
The dilemma faced by the RFID industry in the country
(1) The cost is high
Compared with the traditional automatic recognition technology-barcode, RFID has a significant advantage. However, the high price has made some companies discouraged. It is feasible that the five -yuan electronic tag is used for jewelry luxury goods, but it costs excessive costs such as snacks and smokes such as snacks and smoke. As far as the current situation is concerned, RFID technology is only applicable to highly valuable individuals, so it seriously restricts the scale and development speed of the entire industry.
Secondly, the production and design of the RFID core chip depend on imported from abroad. Each electronic label has the only electronic code, which is used for the tracking management of objects, and the demand is huge. Therefore, the cost of electronic tags almost determines the construction cost of the entire system, and the chip is the soul of the electronic label, occupying the largest profit of the RFID industry. Domestic has been involved in RFID technology late. At present, only chip design technology that only has low -frequency and high -frequency labels. Although samples have been developed in ultra -high -frequency and microwave frequency bands, they fail to produce in batches and can only rely on foreign imports.
(2) The system standards are not uniform
The RFID standard system is composed of air interface specifications, physical characteristics, and a reader protocol coding system. At present, there are five standard organizations in the world, representing the interests of different countries or groups. EPC Global is jointly established by the unified encoding organization of North American products and the European product coding organization. It has hundreds of members in the world and has received the support of many large multinational companies. AIM, ISO, and UID are generally used in European and American countries and Japan. IP-X represents the Oceania, Asia, Africa and other countries. In comparison, EPC Global has a wide range of applications because of its integration of major US and European manufacturers.
At present, the domestic RFID standard has not yet been formulated and is still in the exploration stage. Because there is no unified standards, the RFID products of each enterprise use different frequencies, codes, and storage rules. The label and reader cannot be universal, resulting in the unable to communicate and cooperate between enterprises and enterprises, hindering the development of the RFID industry. As one of the world's largest commodity production and export bases, China must consolidate its advantages in international trade, and it is necessary to accelerate the progress of the development of standards. It not only continues to sell "Made in China" products to foreign countries, but also strengthens the exchange and development of the domestic RFID industry.
  (3) Lack of experience in project implementation
At present, RFID is a new thing. Due to the characteristics of RFID products, the characteristics of RFID products are many and complicated. During the implementation of the project, domestic construction parties are usually some software integrators. Most of them are the first contact with RFID products. In terms of the writing of the software interface, because some construction parties do not know enough about the product characteristics of RFID, they are not considered considered to the possible situation, causing the application effect to be not as good as expected, and ultimately affect the user's further expansion of the project, thereby slowing the promotion of RFID application promotion. speed.
(4) Easy to generate monopoly enterprises
At present, almost all the domestic subdivided industries have corresponding RFID companies, but there are lack of market segments in the market. There are few well -known companies like Yuanwang Valley. Once an enterprise opens the situation in the market segment, it is difficult for other companies to enter. For example, Yuanwanggu, as a monopoer in the RFID market in the railway industry and leading enterprises in the entire industry, has a market share of more than 60%. The annual annual income of Yuanwanggu's business has reached 456 million yuan, an increase of 42.24%year -on -year.
Conclusion
The scale and management level of the Internet of Things in my country is inconsistent with my country's status in the world economy. In particular, the RFID industry is a market with huge potential. As the world's largest industrial production country and population center, China can look forward to the development of the RFID industry in the future. Through RFID technology, enterprises can effectively improve production and work efficiency and reduce labor costs. In the future market to develop to a certain extent, RFID will be the technology technology required for enterprise operations in the future.

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